A swimmer transformed his stroke without attending a single session — simply by noticing one cue from our emails and practising it quietly. These five reflections explore how small ideas, patience, and consistent attention can lead to meaningful improvement, and how anyone can apply the same principles in their swim.
The Quiet Work Behind The Breakthrough Read More »
A swimmer transformed his stroke without attending a session, simply by spotting a cue in our emails and practising it himself. Small ideas, patiently applied, reshaped his technique.
How Small Ideas Make Big Changes Read More »
Pacing is one of the hardest skills in swimming, cycling, and running. Too fast, and you burn out; too cautious, and you leave potential on the table. Through athlete stories, a 200m butterfly lesson, and practical tips, learn how to pace smarter, build confidence, and improve performance.
How Good Are You at Pacing? Lessons from Athletes and the Pool Read More »
Every athlete starts somewhere — sometimes with a question, sometimes with a spark of curiosity. Over the first week of the year, I spoke to ten athletes with very different goals, levels, and needs. Their stories show that whether you’re returning, starting, or refocusing, progress begins where you are.
Starting Where You Are – Ten Conversations From This Week Read More »
He didn’t book the session. Not because he wasn’t interested, but because he thought he’d already learned enough. Afterwards, hearing what others took from the freestyle masterclass, he was kicking himself. This is a reminder why the sessions we skip often matter most.
The Session I Didn’t Go To (And Wish I Had) Read More »
Our recent Freestyle Masterclass brought 18 swimmers, three coaches, and an Olympian together to explore efficiency, posture, and awareness in the water. From subtle technique tweaks to big “aha” moments, we reflect on what swimmers learned, what we as coaches gained, and exciting possibilities for future sessions.
Freestyle Masterclass: What We Learned and Where Next Read More »
Technique isn’t about perfection. It’s about focus.
Small tweaks, repeated consistently, create big gains over months and years. Not just faster times — but more sustainable, confident performances.
And often, the athletes who improve most aren’t the ones trying hardest.
They’re the ones thinking most clearly when it counts.
Technique: Small Tweaks, Big Gains Read More »
I’ve been watching a lot of Christmas films lately – It’s a Wonderful Life included. It got me wondering what life would look like without Swim Squad. Then I wondered something bigger: what if one swimmer had never joined? What confidence, courage, and quiet victories would never have happened?
It’s A Wonderful Swim Read More »
He only swam with them three times that year. Just enough to notice what others might miss. One athlete no longer chasing effort. One coach no longer filling the silence. Nothing dramatic had changed – and yet everything had.
From The Edge of the Lane Read More »
Some lessons in swimming aren’t taught from a textbook. They arrive between repetitions, in the feel of the water, in the quiet moments when effort softens and attention sharpens. This is one swimmer’s experience of learning not to try harder — but to listen more carefully.
Learning To Listen: What Changes When Effort Turns Into Awareness Read More »
